DESTINATION.....................GROWTH
1. Los Angeles............................ 191%
2. Las Vegas............................... 118%
3. New York............................... 109%
4. Orlando................................... 108%
U.S. Top Destinations for Brazilians
DESTINATION.....................GROWTH
1. Los Angeles............................ 191%
2. Las Vegas............................... 118%
3. New York............................... 109%
4. Orlando................................... 108%
Importance of Learning Portuguese - Brazil Immersion Course Opportunity
With approximately 240 million of native speakers, the Portuguese Language is the fifth most spoken language in the World (ahead of German, French and Italian). It is the official language of Angola, Brazil, Cape Verde, Guinea-Bissau, Macau, Mozambique, Portugal, East Timor, Saint Tome and Prince and since 2007 in Equatorial Guinea. Portuguese has also been spoken in the old territories of the Portuguese India, such as Goa, Damão, Angediva Island, Simbor, Gogola, Diu and Dadrá and Nagar - Aveli. Also in small communities that were part of the Portuguese Empire in Asia such as Malaca in Malasia and Zanzibar in Africa.
The Portuguese Language has the official recognition in the European Union, Mercosur , African Union , in the Organization of American States , Latin Union, Community of Portuguese Language Countries, Association of Olympic Committees of Portuguese as Official Language.
Link to Course Outline:
Brazilian Portuguese Immersion Course in Brazil with Emphasis in Supply Chain
US$ 66 Billion of Investments Over the Next 25 Years in Brazilian Highways and Railroads.
Brazil Concession of Highways and Railroads Is No Privatization
"In a concession, the private sector makes the investment, which is important. But it gets a return on the capital invested. And then the structure returns to the state. It remains property of the country. It is a happy model that both foreign and Brazilian capital can work with." according to Eike Batista. The Logistics Investment Program will concede 7,500 kilometers of highways and 10,000 kilometers of railroads. The total investment over the next 25 years is to reach R$ 133 billion (US$ 66 billion) - R$ 42 billion (US$ 21 billion) for highways and R$ 91 billion (US$ 45.5 billion) on railroads - with R$ 79.5 billion (US$ 39.3 billion) to be invested in the first five years.
SIS4Biz is coordinating the entrance of Professional Pavement Products, a Florida Company with multiple locations in Florida, NC and Texas. With a selected few of their products being sent to Brazil this month for tests and sampling, the future looks promising for PPP in Brazil.
Let's Talk About Import - Export with Brazil - What are your Questions??
- Up to March/2012, US Continues to be Main Destination of Brazil Exports (US$ 4.6 Bi).
- According to Brazil’s President Dilma, by 2018 fully 60% of Brazil’s population will be middle class.
- In 2011, the number of imported automobiles grew by 30%, and reached 858,027 licensed vehicles. The automobile market grew by a total of 3.4% in 2011.
As Brazil purchasing power grows with the middle class, new business opportunities will continue to increase for the existing partners, US - Florida have been Brazil's main partners for import and export for decades.
WHAT'S KEEPING YOU FROM STARTING OR GROWING YOUR IMPORT/EXPORT BUSINESS?
* Write your questions here or email them to my email (JR@SIS4Biz.com) and I will respond to them and share with you some of the information acquired with the 25 years experience on import / export between Brazil and US..
REMEMBER THAT BETTER THAN WATCHING BRAZIL GROW, IS TO GROW WITH BRAZIL!!
Direct versus Indirect Sales Strategy for Brazil Business Development
· Direct sales strategy:
Common types of direct sales are those allowing you to sell to the end consumer, this can be accomplished in several ways, including through direct mail marketing, telemarketing or selling on a website. One major benefit to a direct sales strategy is that you have a high level of influence on your customer and know exactly how your customer feels about your product or service because of the communication resulted from a direct business development perception.
· Indirect sales strategy:
Commonly involves conducting sales through agents or a re-sellers. While there's a benefit of possible quick geographic expansion without having to hire sales representatives, it provides limited control over the communication and business development with the customer base and the application of existing business core values and procedures. Initial time and money invested may backfire if proper agents or a re-sellers' agreements, training and supervision is not done properly.
Small Medium Enterprises (SMEs) may now have access to new and incremental business overseas, develop their brand recognition internationally, manage and grow their business in the emerging market of Brazil as a multinational would, with direct sales and full control of accounts receivables in local currency, on-ground support for customer relationships development and implementation of processes and procedures according to existing product and company values, without having to give up shares of the business with anyone or make high upfront investments in infrastructure and personnel, therefore, eliminating several of the risks and capital demands that usually prevents SMEs from expanding internationally. The lower the fix cost, the easier it is to break even and grow and Aliança Américas Sul (AAS) offers tools needed in Brazil to reach that goal.
Aliança Américas Sul (AAS) services information
Brazil President at 77% approval in Brazil - Visiting Washington on April 9, 2012
Dilma Rousseff, 64, was sworn in as Brazil's first female president in January 2011. Rousseff's approval rating surged to 77% at mid-March from 72% in December, according to the survey carried out by Brazilian polling firm Ibope. That puts Rousseff, who had never run for public office before winning the presidency, among the most popular democratically elected leaders in the world.Dilma Rousseff will be received next April 9 in the White House by Barack Obama. Among other issues, Brazil is concerned with recent legislation from the state of Florida barring local governments from contracting companies making business with Cuba. Such is the case of Odebrecht which has been contracted to build a hotel complex next to the Miami airport worth 700 million dollars.
Over 1.2 million Brazilians visited the United States in 2010, US is main destination of Brazilian exports...
A $6 billion of contribution to US economy in 2010 and projected to double by 2016, when US could host a record of 2.8 million Brazilians.Florida continues to be the number one US destination for Brazilians, no wonder Brazil was named the “Floridian” of the year by Florida Trend magazine in January 2012.
Brazilians are coming to Florida for tourism and for business, expanding existing businesses and investments.
So far this year, the United States has been the main destination of Brazilian exports, US$ 4.6 billion; Brazil started 2012 with a record monthly current account deficit of US$ 7.086 billion. That is more than the Central Bank forecast of US$ 6.7 billion, and well above the January 2011 deficit of US$ 5.584 billion. Foreign direct investment, at US$ 5.433 billion, was not sufficient to cover the deficits.
CNN article: Florida's tourism gets a boost from a Brazilian invasion
By John Couwels:
Florida is the top U.S. vacation destination for Brazilians, who are taking advantage of a favorable exchange rate and low prices. Brazilians outnumbered all other international travelers to Florida in 2011, up 41% from the previous year, according to state tourism officials.
And there's no sign of this Brazilian invasion slowing down: The U.S. Commerce Department projects 1.5 million Brazilians will visit the United States in 2012 -- and most of them will head to Florida. Floridians are used to seeing Brazilian tour groups marching through outlet malls and theme parks, usually dressed in matching T-shirts in single-file lines behind their leader. These Brazilian tourists are usually loaded with cash and ready to clear the shelves of the name-brand outlets. That's because even at regular price, many goods and services in the United States are much cheaper than in Brazil, where tariffs, taxes and transportation costs can mean higher prices.
"We [took] about 15,000 passengers on shopping tours, and they on average spend about $300 to $400 each person," said Claudia Menezes, vice president of Pegasus Transportation. And those were just the Brazilian tour groups visiting outlet malls and theme parks in South Florida and Orlando.
Menezes says she expects her business to double in 2012. That could be a conservative estimate as the United States plans to expand its global entry program, which aims to speed up the visa approval process for international visitors.
President Obama announced the expansion of the plan last week at a news conference at Disney World in Orlando, Florida. He said he hopes to make it easier for visitors from countries "with rapidly growing economies, huge populations and emerging middle classes" like Brazil and China to visit the United States. He said he wants the plan expanded "this year."
He said Brazil was "especially important for Florida" because it has "a huge population that loves to come to Florida ... but we make it too hard for them."
"We want them spending money here, in Orlando, in Florida in the United States of America, which will boost our businesses and our economy," he said.
It's a long process for many Brazilians to get to the United States: On average, people have to wait 76 days just to get an interview at the largest U.S. consulate in Brazil, in Sao Paolo. And with only four U.S. consular offices in a country that is bigger than the continental United States, a lot of Brazilians trying to visit the U.S. must travel long distances for their interview. As a result, many are opting to travel to Europe because the visa process is easier.
Menezes says her tour business depends on the United States improving its visa process:
"If they make it easier, it would be even more people coming here," she said.
On a recent afternoon at the Orlando Premium Outlets near Disney World, one of the hottest-selling items among the Brazilian tourists is luggage. They buy the suitcases, then stuff them with recently purchased shoes, clothing, bags and electronics until the luggage is almost bursting at the seams.
That kind of spending has translated into billions of dollars in revenue for the United States. In 2010, Brazilian visitors spent nearly $6 billion on U.S. travel and tourism-related goods and services, nearly 30% more than the prior year, according to a report from the U.S. Commerce Department.It's a trend that has been going on since 2003 and has, according to the report, "propelled Brazil up the rankings to become the fifth largest international market for U.S. travel and tourism-related exports."
Florida's retailers aren't the only ones getting an economic boost: Many of Central Florida's numerous theme parks have also seen a large increase in Brazilian tourists. Disney World says 2011 was a record-breaking year for Brazilian guests at its parks.
As a result, Disney hired 54 Portuguese-speaking "Super Greeters," most of them from Brazil, to assist Brazilian tour groups throughout Disney's parks.
SeaWorld Orlando has seen a steady increase in guests from Brazil over the past five years, says Peter Frey, senior marketing officer with SeaWorld Parks.
As a result, SeaWorld recently launched a website in Portuguese, and Frey says the company is looking to expand its Portuguese-speaking employees.
"We are offering classes for employees to learn the basics of Portuguese," he said.
Brazil's economy is booming after a quick recovery from the global economic downturn, and a new class of Brazilians is traveling and spending money, giving Florida a much-needed economic shot in the arm, according to Sean Snaith, an economics expert at the University of Central Florida.
"There is an emerging middle class [in Brazil] who has disposable income," he said.
Only a few years ago, Brazilian tourists were not always welcomed by shop owners in Central and South Florida, a tour guide said. Today, businesses are catering to these cash-laden Brazilian tourists.
Brazilians are also investing in Florida's sagging real estate market, particularly in South Florida, either for a vacation home or just as an investment. The prices in Miami are a bargain, compared with the prices in Brazil, according to Miami Realtor Cristiano Piquet.
"In Brazil or Rio, high-end real estate is around $1,000 per square foot, while in Miami, you can find high-end oceanfront property, like the Trump Towers, for only $500 per square foot," said Piquet, who gets 80% of his business from Brazilians. He has 75 agents.
"Brazilians love Miami, the weather is similar to Brazil, [it's] very safe ... [and there are] daily flights from Brazil to Miami," he said.
Diego Gasques from Rio de Janeiro, who owns two condominiums in Miami, agrees.
"It's kind of a vacation place for us," he said. "Of course Miami is a beautiful place, a lot of nice people around -- a lot of bodies ... it's a nice place to hang out to have some fun."
While Spanish is still the most popular second language in most South Florida businesses, these days it's becoming more common to hear, "Obrigada e volte sempre!" -- Portuguese for " Thank you, come again!"
Brazilians will benefit with a less severe policy for visas
According to an official release, the US Department of State is committed to improving the visa process, decreasing interview wait times in Brazil and increasing the number of visas issued.The release pointed out that the initiatives in place would help opening the door to new jobs, exports and more international visitors, which means more revenue for cities and states.
Brazilians already spend billions of dollars in the United States and by making it easier to get a visa will help visitors to return, stay in US hotels, eat in US restaurants, buy American products and develop more business with US companies.
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