Brazilians spent 10 billion dollars overseas in 2010, just in credit card, a 54% increase from previous year. For years now, Brazilians have been flying to Miami and Orlando, sometime over a weekend just to go shopping. In fact, after TAM airlines started their direct service from Brazil to Orlando the malls in the city of Orlando saw a double digit increase during the first quarter of 2011. My suggestion would be to provide a plan with incentives and turn downtown into an attractive shopping area linked to themes of different countries that already connect via JAXPORT, a combination of niche products, brand names and general consumer goods for tourists and local residents wanting to experience different cultures without leaving Jacksonville. Selecting areas around downtown and converting into a free trade for products purchased there and combining with the attractive attraction of a multi-cultural visual experience with stores, restaurants, etc. would bring locals and tourists to the downtown area.
What's your opinion?
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